Dear Potential Sponsor
Team Evil Shenanigans Racing was formed in March 2005 to continue contesting Cape Town 's Western Province Powersport championship. Our team quickly became well known for our professional level sponsor presentation, finely prepared motorcycles and unique strategies used to draw attention to these sponsors. Countless hours were spent producing two unique motorcycles clad almost completely in once off carbon fibre body kit which further drew great attention to the motorcycles. This resulted in levels of sponsor exposure far exceeding that typical of our level of racing with many appearances in local media, one such example as shown:
Shown article came about when the team travelled to East London for a race and managed to join a street parade reserved for street motorcycles. The identically trimmed unique motorcycles quickly drew great attention which resulted in this article and national exposure.
We are currently trying to take the team forward to contest the South African National Supersport motorcycle series. This will offer our sponsors greater country wide exposure with more opportunity for both press and television coverage. We are planning to contest this championship aboard Yamaha's 2006 YZF-R6.
The team will be made up of motorcycles racers Graeme Green and Justin Priday.
Graeme started his racing career in 2001 as a late addition to the local 50cc championship aboard a Yamaha RZ50. Graeme quickly showed potential with a number of “rider of the day” awards. This early potential was spotted by a local bike builder and secured Graeme a ride on a race prepared Yamaha TZR50 for the 2002 season. Graeme quickly moved to the front of a very competitive pack aboard a now competitive race machine. After a close fought championship which included a number of race wins and lap records, Graeme secured the 2002 title in the final race of the season and was accordingly awarded his Western Province colours for motorcycle racing. During the 2002 season Graeme started racing a stock 125cc road machine in the Short Circuit Super Singles Championship and despite his late start to the season, still secured a 3 rd in the championship.
Graeme aboard his Yamaha TZR50 race bike |
Graeme returned to defend his 50cc crown in 2003 but after an excellent start to the season his attentions were diverted to the main circuit 400cc powersport challenge. Despite this Graeme still secured a 2 nd position in his 50cc title defence year. It was however now clear where he wanted his racing career to progress. After a late start to the 2003 Powersport Season, Graeme returned to contest a full season in the 2004 Powersport Championship. With a new level of competition Graeme quickly rose to the challenge and started winning races towards the end of 2004 while in the process securing a 3 rd in the newly declared Western Province Powersport Championship.
Graeme on his 400cc powersport machine |
Having come to grips with the new challenge of main circuit racing, Graeme found far greater success in the 2005 Powersport season. In an extremely closely contested championship Graeme managed to maintain his lead while becoming progressively faster. In September of 2005 Graeme started doing previously unheard of times on Killarney, reaching into the low one minute 22 second time bracket. This continued to drop until Graeme became the first powersport rider to dip into the one minute 21 second bracket with a 1:21.928 lap, just 11% off the best lap time set by the defending National Superbike champion on his 1000cc machine. This on a fifteen year old 400cc machine. This set off a string of new lap records as Graeme brought the powersport record down to a 1:21.624 before securing the 2005 Powersport championship in the final race of the season.
Justin started riding motorcycles at the tender age of five on an Italjet 50cc off-road motorcycle although his love of motorcycles had been triggered much earlier. His racing career started when he was fifteen and he started competing in local kiddie cross races aboard a Yamaha YZ-80. Turning sixteen his attentions were turned to road motorcycles which saw him move to a 125cc road machine and then evolve to a 400cc bike similar to that which he still rides today.
Justin started racing on the main circuit when his motorcycle mentor turned his attentions to road circuit racing by inviting him to ride on the Killarney main circuit. This started a new passion with Justin managing to find himself a dedicated race bike on which to contest the local regional series. This led to many successful races with well earned finishing positions in class. Justin soon competed in a well known local eight hour 50cc endurance event on a Yamaha TZR 50. Having built a bike for the eight hour race Justin continued with the 50cc regional races the following year with further success and after some development some race wins in that class (see Addendum articles).
In 2003 Justin turned his attentions to race preparation by coming on board with the Autopage Cellular Yamaha Racing team. 2003 saw the emergence of the fuel injected Yamaha R6 and Justin's electronics and fuel injection experience were a much needed addition to the team of race preparation technicians as he joined the team to operate the data logging system and fuel injection adjustment system. This included using the logging system for general and chassis setup as well as fuel map adjustment. Justin also gained invaluable experience with an established team on not only bike preparation for national level racing but also presentation of both bikes and pits required for a team running at that level. He eventually took over a complete electronics role and was concerned with all things electrical and electronic on both the motorcycles and in the pit area. This included everything from lights for better pit presentation right down to race preparation of the motorcycle's electronics. This has led to Team Evil Shenanigans Racing having such a well presented team for 2005 as well as the motorcycles reaching a more competitive level within the class rules.
Although the great amount of travelling left little time for pursuing his own regional championships, Justin still made every effort to participate in as many races as possible. On one such occasion this meant driving through the night from Kyalami to arrive in time to suit up for a Qualifying practice in a regional 50cc event.
Justin Contributed to then thirteen time South African National Champion Russell Wood taking his fourteenth National Championship for Yamaha on what was then a YZF-R6 completely revised for 2003.
In 2004 the National Motorcycle Championship's rules were revised run on a less modified unrestricted displacement machine. This saw the team move to Yamaha's all new 2004 YZF-R1 for the new season. 2004 was a season of mixed fortunes but Justin had the privilege of working with Russell in his final year of racing before retirement.
2004 Autopage Cellular Yamaha Racing Team |
It is through a recent turn of form, thanks to some tuition and work on other areas of racing that Justin has decided to join in the Team Evil Shenanigans Racing National Supersport effort.
Justin on his Team Evil Shenanigans Racing Powersport motorcycle |
This makes up a very well balanced team. Graeme at a recent trip to the Aldo Scribante Circuit in Port Elizabeth was able to lap just two seconds off the winning lap times of the 600cc Supersport machines at the 2005 Port Elizabeth National race day, this aboard his fifteen year old 400cc machine with less then half the power of modern Supersport motorcycles. Graeme has the ability and potential to win national level races from day one. Justin will make up the team with a good technical knowledge and experience of the National operations while being able to contribute to the team on the track. With some work Justin will be able to score podium positions while aiding Graeme in the team's aspirations to take the National Supersport Championship in their rookie year.
There are scheduled 10 national races for 2006 with a calendar yet to be finalised. Traditionally this has included four races on Midrand's Kyalami circuit, one race on nearby Zwartkops raceway, one race on Welkom's Phakisa Freeway circuit, one race on Port Elizabeth's Aldo Scribante, one race on East London's Mercedes Benz Grand Prix circuit, one race on Cape Town's Killarney race circuit and a final round allocated to one of the lesser used circuits.
The team will need to recover R600,000 through outside sponsorship to take part in the entire season. We have decided to recover this amount through a number of small promotions done with the racing team. We are offering up a number of small, approximately business card sized spaces on the motorcycle as promotions space which will appear on both the motorcycles. Furthermore this promotion will extend to a space on the team transport vehicle as well as pit branding. The team will then offer an A-Z directory of our sponsors on our website. Each sponsor will have an individual page giving a business description as well as full contact details. We will also include a close up photograph of the sponsor's decal on a motorcycle.
For this service the team will charge R2,500 per slot which will ensure all previously mentioned promotions on the motorcycles, pit area, transport van and the team website for the remainder of the race season. This promotion will reach further then the particular race circuit as the races are shown both through print media and on television. Each motorcycle race day enjoys two screenings, each lasting approximately half an hour. This adds up to a total of ten hours of potential television air time. With the Supersport motorcycle class enjoying less time then the premier Superbike class the Supersport class will enjoy approximately ten percent of this total coverage, resulting in an hour of total expected television air coverage. This will further be enhanced by the possibility of individual television interviews where the riders will be prepared on getting best sponsor exposure from such opportunities. Some national motorcycle magazines also support developing motorcycle racing teams through exposure in their magazines. Our idea is to use this exposure to create an awareness of our team site and to encourage the public to visit and browse our directory of sponsors.
Following is a picture of the motorcycle that the team will be fielding for the season in race trim. This is to give some idea of branding area available on the motorcycles.
Yamaha YZF-R6 in race trim We look forward to creating a good partnership between yourself and our racing team.
Best Regards,
Graeme Green and Justin Priday Team Evil Shenanigans Racing.
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Please see some addendum articles on the team
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